Manila, July 10, 2023 – Insidious mania swept the Philippine box- office as Insidious The Red Door opened atNo. 1, knocking out the record for the time’s biggest opening weekend, with a monumental P205.6 million in five days( July 5 to 9), on 542 defenses in 206 locales. This result is also the biggest opening weekend for horror flicks each– time in the Philippines. This was blazoned moment by Columbia Pictures, the film’s original distributor.
Like an unanticipated twist of a horror film, the blockbuster performance of The Red Door pleased original Philippine cult. “ The film was poised to open well, but we were just blown down by how much the horror suckers embraced this, the ballot’s final chapter, ” said Christopher Sy, managing director of Columbia Pictures. “ It’s like the biggest, most enthusiastic shoot– off party to a cherished friend. ”
And party the horror suckers did, to the extent of taking over playhouses as they showed up in droves to event night wireworks that theaters incontinently listed to keep up with cult ’ demands. The excitement was palpable as suckers awaited in lines, with an energy that has n’t been felt in playhouses in a long time. “ I suppose the suckers wanted to witness the movie with other people, to get spooked together, to scream together, in a participated terrain, ” adds Sy. “ And this can only be possible inside a cinema – in the dark, with a giant screen, and the stylish sound. ”
The achievement of Insidious The Red Door becomes indeed more significant when one considers that the horror title has come the biggest grossing opening weekend of the once 12 months, besting the opening weekend numbers of big– budget tentpoles as Avatar The Way of the Water, Black catamount Wakanda Forever, The Little Mermaid, Mills Rise of the Beasts, John Wick Chapter 4, Guardians of the GalaxyVol. 3, Fast X, and Spider- Man Across the Spider- Verse.
Insidious The Red Door, the rearmost and final investiture in the addict–favorite ballot, has also broken the record for the biggest horror opening weekend of all- time, beating the opening weekend performances of the preliminarily released Insidious flicks, as well as flicks from The Conjuring and IT votes, Annabelle Creation and original titles Deleter and Feng Shui.
Other notable mileposts the film achieved are the biggest PH opening weekend for the once 12 months, third biggest PH opening weekend sincepost-pandemic reopening of playhouses in October 2021, fifth biggest Sony filmland opening weekend each– time and widest release ever for a horror title.
SM North EDSA Cinema nabbed the loftiest box- office bills for Insidious The Red Door withP8.5- M, followed by SM Megamall Cinema(P7.2- M) and SM Fairview Cinema(P4.96- M).
The Top 10 playhouses also include SM Mall of Asia(P4.45- M), SM Clark(P4.3- M), SM Dasmarinas(P4.2- M), SM Seaside Cebu( P3- M), SM Iloilo(P2.93- M), SM Davao(P2.9- M) and SM Marikina(P2.8- M).
Rounding up the Top 20 theaters are SM Grand Central(P2.79- M), Uptown Taguig( P2.7 M), SM Baguio(P2.56- M), SM Pampanga(P2.397- M), SM Lipa(P2.389- M), SM Bacoor(P2.38- M), SM Southmall(P2.36- M), SM San Lazaro(P2.3- M), SM Cebu(P2.27- M) and Robinsons Antipolo(P2.267- M).
Insidious: The Red Door brings the original cast (Patrick Wilson, Ty Simpkins and Rose Byrne) back together for the epic conclusion to the terrifying saga of the Lambert family. Directed by Wilson and produced by Jason Blum, Oren Peli, James Wan, and Leigh Whannell, the much-anticipated horror film is now showing in cinemas.
Don’t miss the horror event of the year and book your tickets now!
